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Libby's Helps Consumers Give Thanks with Annual 'Cansgiving'
New York Ag Connection - 11/06/2018

For the sixth consecutive year, Libby's Fruits & Vegetables is launching its annual "Cansgiving" sweepstakes encouraging fans to submit photos illustrating what they are most thankful for this holiday season. Whether customers are thankful for time spent with friends and family, long-standing holiday traditions or making new memories, the iconic fruits and vegetables company invites all fans to share their images of what inspires their gratitude this Thanksgiving season.

Fans can enter the Cansgiving sweepstakes by submitting their photo depicting what they are most thankful on, or by sharing their picture on the Libby's Facebook page or their personal Twitter pages using the hashtags #Cansgiving and #sweepstakes. Libby's will award 10 participants, chosen at random, with a $500 gift card for use toward their family's holiday feast, plus an assortment of Libby's fruits and vegetable products to help them prepare for the meal. The sweepstakes ends at 11:59 p.m. EST on Nov. 16.

In honor of the season that's all about giving back, Libby's is proud to support Meals on Wheels America, a national organization dedicated to addressing senior isolation and hunger. The organization will receive a monetary donation of $5,000, $500 made in the name of each winner of the Cansgiving sweepstakes, as well as Libby's fruits and vegetable products, to help advance their mission of supporting homebound seniors this Thanksgiving holiday.

"Some of life's most special moments take place during the holidays and around the dinner table," said Bruce Wolcott, Vice President of Marketing for Seneca Foods. "Our annual sweepstakes gives us the opportunity to help Libby's customers create a memorable Thanksgiving with family and friends. We are also grateful for the opportunity to pay it forward by matching each Cansgiving sweepstakes prize with a donation to Meals on Wheels America to help support the incredible work they are doing to ensure that America's homebound seniors receive the nutritious meals, friendly visits and safety checks they need."

For more Thanksgiving inspiration, fans can tune into a Facebook Live session with Haylie Duff on Nov. 7 at 12:30 p.m. EST. Duff will discuss her holiday traditions and what she's thankful for this year. She'll also share one of her favorite Thanksgiving side dishes. During the Facebook Live session, Duff and Libby's will also select two participants to be awarded with Thanksgiving-themed cooking prizes. Consumers may follow along by viewing Duff's Real Girl's Kitchen Facebook page.

All season long, Libby's will be sharing Thanksgiving-themed recipes and entertaining tips on its website ( and its social media platforms. Additional seasonal recipes -- from crowd-pleasing appetizers to comforting side dishes to festive desserts can be found in Libby's Digital Recipe Box.

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