Jeff King of King Brothers Dairy and Neil Peck from Welcome Stock Farm, both in Schuylerville, N.Y., hosted tours for seven staff members from Amazon Fresh to help build the connection of how milk is produced on farm to the dairy products they help sell through the e-commerce site.
Initiated by Dairy Management Inc., Anerican Dairy Association North East facilitated the day to provide a first-hand look at dairy farms and to provide one-on-one conversations with the staff in order to build trust in dairy.
"We really felt like we were able to connect with the Amazon Fresh staff and were able to impact their perception of dairy in a positive way," said Jeff King.
Categories: New York, General, Livestock, Dairy Cattle